The customer knowledge blog

Online Events: Questions for Measuring Satisfaction
March 25, 2021
Anastasia Shapovalova
In light of the current health crisis, the events industry has been forced to adapt and move 100% online. How can you offer participants to online events an equally satisfactory experience as for in-person events? How can you make your online...
Employees’ Potential Boost Customer Experience
March 19, 2021
Aurore Beugniez
There is a lot of talk about customer experience, but much less about employee experience. Wrongly so! Both are closely linked and “work” together. This article aims to: 
Scale Questions
March 11, 2021
Stephane Contrepois
Scale questions are among the most frequently used in surveys. They aim to capture a respondent’s opinion or feeling by presenting them with a series of options. Not only are they less time-consuming for the respondent, but they are also easy to...
Company Culture: 25 Questions
March 04, 2021
Marine Aubagna
Company culture goes beyond the norms and rules defined by management and is reflected by the values, standards, and myths that all company members share and experience on a daily basis. In some cases, corporate culture can be represented by 2...
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