April 08, 2021
Improving customer satisfaction in e-commerce is a major lever for increasing sales and building customer loyalty. But to improve customer satisfaction, you must first measure it and get to know your customers better. How? Read this article to...
April 01, 2021
Congratulations! You just got a job as a CRM manager. It is now your responsibility to manage your company's customer relationships, making sure to always keep your marketing objectives in mind. You have a lot to keep track of, and a lot to learn.
March 25, 2021
In light of the current health crisis, the events industry has been forced to adapt and move 100% online. How can you offer participants to online events an equally satisfactory experience as for in-person events? How can you make your online...
March 19, 2021
There is a lot of talk about customer experience, but much less about employee experience. Wrongly so! Both are closely linked and “work” together. This article aims to: