The customer knowledge blog

Fight Cart Abandonment
December 29, 2020
Anastasia Shapovalova
Marketers spend their careers trying to get their customers to buy products. Knowing this, it is no surprise that one of the most frustrating things for a marketer to see is an abandoned cart. 
Happy Customers Will Benefit Your Business
December 23, 2020
Aurore Beugniez
Customers want to feel valued and it’s your ability to make them feel that way time and again which will enable you to win their long term happiness and loyalty, not to mention differentiate yourself in today’s increasingly crowded marketplace.
Use of Verbatims in Every Company Department
December 16, 2020
Marine Aubagna
Verbatims are wonderful tools to find out more about your customers and what they think about your brand, products and services. This article shows how to make good use of the customer’s voice through several use cases for each department: Marketing...
Christmas helps to Know Your Customers Better
December 09, 2020
Marine Aubagna
Christmas is a strategic period for the e-commerce sector, anticipated by online shops looking to maximise their end-of-year sales. Did you know that you can also take advantage of Christmas to get to know your customers better? Here are 5 tips to...
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