The customer knowledge blog

Multi-channel, Cross-channel and Omni-channel Marketing
May 19, 2020
Anastasia Shapovalova
The marketing world has changed a lot in the past few decades, with computers and then mobile phones becoming our main resources for communication and exchange.
3 best practices to use your Zendesk
May 12, 2020
Marine Aubagna
Zendesk is a leader on the CRM market. The ticket management software allows you to manage customer interactions at your various brand touchpoints. A complete and powerful solution, Zendesk offers a wide range of products covering all the main CRM...
May 07, 2020
Anastasia Shapovalova
When building a customer survey, you have to write both questions and answers. How do you define suitable answer choices for your respondents? This is an important question to consider when designing a survey. Read on for our advice.
Retail: indicators for dashboard
April 28, 2020
Stephane Contrepois
In Retail, as in any other industry, process improvements require continuous performance management. You can only improve what you can measure. The main thing to consider when building a management dashboard is which performance indicators to...
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