The customer knowledge blog

Read our latest tips and advices on customer experience and improve your business!
grow your business with customer knowledge
December 01, 2015
Daniel Archer
The best companies realize that customer knowledge must be used to both better understand the needs of customers and optimize internal business processes in order to meet those needs.
kiehls' customer data
November 09, 2015
Daniel Archer
Any company that clearly understands its customers’ needs clearly differentiates itself from the competition. Take Kiehl’s, for example...
customer segmentation
November 05, 2015
Daniel Archer
The more precisely customers are segmented, the greater the chance a business will connect with its audience and develop lasting engagement.
business loyalty
November 03, 2015
Daniel Archer
Investing in a customer management solution to manage interactions with customers helps business build and maintain strong customer loyalty.
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