The customer knowledge blog

Read our latest tips and advices on customer experience and improve your business!
January 11, 2019
Jerome Collomb
If you need customer data, but don't know where to begin, these five pieces of data are a great launchpad for a full and vibrant CRM.
December 06, 2018
Jerome Collomb
Although much has been written about the benefits of customer-centricity, less clear is how to actually create a business culture that is truly consumer-centric.
October 26, 2018
Jerome Collomb
Without a comprehensive CRM, your business will struggle to acquire the 360-degree customer view it needs to improve customer satisfaction. Here's why.
October 16, 2018
Jerome Collomb
Our Adobe Campaign (formerly Neolane) connector offers a simple and efficient way to link your Adobe Campaign account with MyFeelBack. Here are some of the key ways that this can benefit your...
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