The customer knowledge blog

Read our latest tips and advices on customer experience and improve your business!
importance-customer-loyalty
May 17, 2019
Jerome Collomb
Today, few customers stay loyal to one particular brand. Find out why 70% of best-in-class companies use feedback surveys to measure brand loyalty.
myfeelback-synchronize-adobe-campaign-classic-standard
April 30, 2019
Jerome Collomb
MyFeelBack is the first Enterprise Feedback Management (EFM) solution that can be synchronized with both Adobe Campaign Classic and Adobe Campaign Standard. Here’s how you can use this feature to...
verbatim-analysis
April 23, 2019
Jerome Collomb
We are pleased to announce that MyFeelBack has added a new feature to its platform: a tool to analyze comments and suggestions collected via survey text fields. Verbatim analysis can help you...
guide-creating-ultimate-customer-survey
March 29, 2019
Jerome Collomb
The best way to get actionable feedback is by making your survey quick and easy to fill out. To do so, you need to ask the right questions at the right time.
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