The customer knowledge blog

Read our latest tips and advices on customer experience and improve your business!
collect customer feedback
August 26, 2019
Jerome Collomb
Feedback is crucial. But the question is how do you get it? For answers, I’ve collated how ten top brands effectively get customer feedback so you can learn from them.
customers-needs
August 07, 2019
Jerome Collomb
Responding to customers' changing needs improves your chances of delivering the exact experience they are looking for. Online customers expect nothing less.
use-cases-customers-data-enrichment-salesforce
July 03, 2019
Jerome Collomb
CRM is the driving force behind relationship marketing, fuelled by customer data. The enrichment of customer data allows you to increase the power of your Salesforce CRM and to implement new...
importance-customer-loyalty
May 17, 2019
Jerome Collomb
Today, few customers stay loyal to one particular brand. Find out why 70% of best-in-class companies use feedback surveys to measure brand loyalty.
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