October 09, 2019
Customer satisfaction is (or should be) at the heart of a company’s main concerns. Building customer loyalty is the best way to secure revenue. But customer satisfaction must be measured before it...
September 25, 2019
Customer surveys primarily include closed-ended questions. It is more difficult to analyse the results of an open-ended question because of its qualitative nature. Yet, asking open-ended questions ...
August 26, 2019
Feedback is crucial. But the question is how do you get it? For answers, I’ve collated how ten top brands effectively get customer feedback so you can learn from them.
August 07, 2019
Responding to customers' changing needs improves your chances of delivering the exact experience they are looking for. Online customers expect nothing less.