October 29, 2020
Aurore Beugniez
The Covid-19 crisis has changed the customer relationship and customer experience. Discover the findings of a KPMG study on this subject.
September 28, 2020
Marine Aubagna
Discover how Uber continues to build a highly personalized customer experience. The focus is no longer solely on product but, instead, customer loyalty.
August 25, 2020
Stephane Contrepois
History has shown that Starbucks is invested in serving customers and exceeding their expectations.
In 2008, the company launched its ideation site, My Starbucks Idea, turning every customer into a...
June 17, 2020
Anastasia Shapovalova
In this blog post we discuss the importance of using surveys to improve the customer experience.