April 20, 2021
Known under the acronym KM, Knowledge Management plays a very important part in your relations with your customers. So if you aren’t collecting information to gain insights into your customers, you should start right now!
April 14, 2021
The employee experience has become a strategic issue. Measuring it and improving it has become a priority for many companies. A recent study shows that HR is taking the employee experience more and more seriously. User experience trends in 2021...
April 08, 2021
Improving customer satisfaction in e-commerce is a major lever for increasing sales and building customer loyalty. But to improve customer satisfaction, you must first measure it and get to know your customers better. How? Read this article to...
April 01, 2021
Congratulations! You just got a job as a CRM manager. It is now your responsibility to manage your company's customer relationships, making sure to always keep your marketing objectives in mind. You have a lot to keep track of, and a lot to learn.